What we offer

Colcrane has conceptualised academic research into tangible services that analyzes customer transaction data, and applies behavioral science methodology, to improve customer-centric strategy, product and service development and in-market tactics.

Behavioral Audit

Provides behavioral insights for understanding and influencing decision-making in a responsible way by applying behavioral science principles and methodology.

Predictive CLV Modeling

We use best-in-class machine learning models to predict future Customer Lifetime Value (CLV) based on the latest academic research within the field.

Customer-State Modeling

Provides insight into how a customer moves through different engagement states based on past behavior. This machine learning approach can be applied in many behavior contexts and is used in leading academic research.

Customer-Base Audit

A systematic review of the behavior of a organizations customer base that help us assess the health and evolution of the relationship with customers overtime.

Behavioral Cohort Analysis

Divides a customer base into time-based behavioral cohorts that focus on desired behaviors such as purchasing, usage, retention, subscription renewal, enabling strategic and tactical decision-making and impact evaluation.

Behavioral Research Review

Leverages existing academic behavioral science research to help organizations understand and influence decision-making via powerful insights, most likely untapped by competitors.

We offer organizations fast and problem relevant insight by harnessing existing behavioral economics research and customer behavior modelling. We seek to be a catalyst for change in how academic research within this field create value in the real world.

Joel Anderssén, Lead Data Scientist

Let's discuss!